Sport Relief Web site jumps to top of Hitwise Community rankings

first_imgSport Relief Web site jumps to top of Hitwise Community rankings Tagged with: Digital Individual giving Research / statistics About Howard Lake Howard Lake is a digital fundraising entrepreneur. Publisher of UK Fundraising, the world’s first web resource for professional fundraisers, since 1994. Trainer and consultant in digital fundraising. Founder of Fundraising Camp and co-founder of GoodJobs.org.uk. Researching massive growth in giving. The Web site for Sport Relief made a huge leap up the rankings of community-related Web sites at the beginning of this month, becoming the 594th most visited site in the UK, according to Hitwise UK.According to Hitwise UK, Sport Relief’s relaunched Web site at sportrelief.com jumped 19,647 positions within a week. It moved from 20,241st of all UK sites ranked by Hitwise on 1 May to 594th on 5 May. It was 4th in the community-related section of sites by 6 May 2004. This is an outstanding leap in online popularity.The site also currently tops the Community – Humanitarian subcategory, ahead of fellow charitable organisations do-it (www.do-it.org.uk) and Cancer Research UK (www.cancerresearchuk.org) with an impressive 12.9% of market share. Advertisement AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThiscenter_img  22 total views,  1 views today AddThis Sharing ButtonsShare to TwitterTwitterShare to FacebookFacebookShare to LinkedInLinkedInShare to EmailEmailShare to WhatsAppWhatsAppShare to MessengerMessengerShare to MoreAddThis Hitwise clickstream data confirms the usefulness of having the BBC’s support both online and offline to Sport Relief, and presumably sister telethon Comic Relief. The data shows that the site is receiving most of its visits from the BBC Sport web site (news.bbc.co.uk/sport) which features a prominent link to Sport Relief 2004 on its homepage. BBC Sport is providing more than 25% of traffic to Sport Relief. Howard Lake | 23 May 2004 | Newslast_img read more